Oreo had a big birthday to celebrate – its 100th, in fact. To commemorate the milestone, we set out to prove that at a century old, Oreo is as relevant as ever.
The Celebrate the Kid Inside digital campaign supporting the Oreo 100th Birthday.
Various social activiations supporting the JCPenney holiday strategy.
Digital marketing and messaging campaign paired with tasting events.
Facebook interactive game to build awareness via social media for the film Hanna.
iPad application to grow CRM members and align with ongoing global marketing platform.
Global brand site for Hendrick’s Gin.
Global brand site to align with global marketing platform.
Global brand site.
iPhone application using QR code technology to allow consumers to connect with brand on or off premise.
Interactive UGC game to build CRM and instigate news of upcoming season of Dexter.
Global brand website.
Website and interactive game for the book, The Lost Symbol.
Digital media supporting release of DVD.
Digital media for the release of the Election Edition DVD.
CD and vinyl packing for stoner rock band, Dozer.
Packaging for the CD and DVD release, also included Times Square promotion.
UMD release for the Playstion PSP.